The importance of campaign thank you’s

Congratulations! Your campaign has closed successful and you are ready to thank you your new investors.

As you know, updates are a fantastic way of engaging with investors as well as increasing the likelihood of converting followers into investors. These individuals are interested in being kept in the loop for major updates and how the company is growing but this interest doesn’t just stop once they’ve invested.

‍

Thank your Investors 💌

As you send your campaign countdown posts via the updates feature on the FrontFundr platform and through your social media platforms in the last couple of weeks, you’ve likely included a thank you as part of the message. Now that the campaign is officially coming to a close, it’s important to finalize a thank you message to your investors and community. This message should be sincere and reflect how your investors have helped you in your raise.

You can also reflect this message on your social media, creating a thank you post to your community for their engagement over the campaign and updating what this raise might mean for your company.

‍

Tell your Community the Next Steps 🪜

Hand-in-hand with your thank you, the second half of your closing message should include providing your community with an update reflecting on the progress of your campaign and what the next steps will look like for the company. Your community will appreciate knowing that you’ve met or even exceeded your goal and can set the tone for the type of communications they can expect to receive from you regarding future updates. One of the most important things people look for from a business is transparent and honest customer service. By including those aspects in your messaging, you can ensure your investors are engaged, creating the foundation for long-term success.

See the updates and social posts on the next page for inspiration for your own post. Plan to send out an update once we have conducted the close so you can share the most updated traction numbers for your update. As always, reach out to us at any time if you want to chat further about how to best articulate your company for an effective crowdfunding campaign.

‍

Examples ⬇️

‍

tiptap 

‍

joni 

‍

If you offered any perks during your campaign, your thank you message can also be a great opportunity to share the estimated timelines for fulfilling those perks.